About

THE FIRST TRUE ALTERNATIVE TO A MAJOR RECORD LABEL

Mastermind, established in 2006, is an award-winning Music PR and Marketing company. Starting out as a record label and events company, we have experience in every aspect of the music industry. We narrow the divide between social and news media using innovative, tailor-made campaigns to capture the imagination of our audiences. From Radio to TV, Print, Sponsorship, Events and Online Press, we have built relationships and personalised strategies to make sure we obtain the publicity needed for any artist, label, brand or event we choose to work with. We have made a name for ourselves as one of the most efficient platforms to kick start or take things to the next level through our proven ability to accelerate fame for our clients via big media corporations and targeted regional publicity.

“Mastermind Promotion is here to empower talented artists and help drive their success. We believe that every musician should be in charge of their own careers, that’s why Mastermind Promotion is here to help artists rise above; providing
artists with full control of their futures.”

Mastermind, established in 2006, is an award-winning Music PR and Marketing company. Starting out as a record label and events company, we have experience in every aspect of the music industry. We narrow the divide between social and news media using innovative, tailor-made campaigns to capture the imagination of our audiences. From Radio to TV, Print, Sponsorship, Events and Online Press, we have built relationships and personalised strategies to make sure we obtain the publicity needed for any artist, label, brand or event we choose to work with. We have made a name for ourselves as one of the most efficient platforms to kick start or take things to the next level through our proven ability to accelerate fame for our clients via big media corporations and targeted regional publicity.

1.Revolutionising The Industry

2. Taking The Next
Step

3.Take Your Music Into The Future

Our Expert Advisory Board

Music Supervisor

Michael Eastwood

Founder and CEO

Music Producer and Supervisor

BIG SWIFT

Music Producer and Supervisor

Music Publishing

Claire Ram

Music Publishing

Music Production Advisor (Nickleback)

Dale Penner

Music Production Advisor (Nickleback)

Founder of Music Supervisor Inc

Barry Coffing

Founder of Music Supervisor Inc

Emmy Award-Winning Songwriter

Michele Vice-Maslin

Emmy Award-Winning Songwriter

Artist Management (Taylor Swift)

Rick Barker

Artist Management (Taylor Swift)

Strategic Advisor

Stefano Bertozzi

Strategic Advisor

Artist Management (Guns N' Roses)

Vicky Hamilton

Artist Management (Guns N' Roses)

Senior Management Team

Music Supervisor

Michael Eastwood

Founder and CEO

VP International Business

Azita Nader

VP International Business

Finance Director

Martyn Keates

Finance Director

Non-Executive Chairman

Peter Bewsey

Non-Executive Chairman

Artist Development and Artist Services Team

Artist Development Executive

Josh Darby

Artist Development Executive

Promotion Manager

Konstantinos Raptopoulos

Promotion Manager

Brand Manager

Rich

Brand Manager

EA _ Campaign Manage

Tom Hagan

EA _ Campaign Manager

PR & Marketing Assistant

Viktor Balchikliev

PR & Marketing Assistant

Promotion Assistant

Alice Smith

Promotion Assistant

Executive Assistant

Tatiana Postica

Executive Assistant

Specialist Mastermind Team

WordPress Consultant

Colin

WordPress Consultant

Web Developer

James

Web Developer

Business Analyst

Javid

Business Analyst

Graphic Design

Matt

Graphic Design

Videographer

Natasha

Videographer

Hair and Makeup

Shauna

Hair and Makeup

Fashion Stylist

Siouxsie

Fashion Stylist

IT Consultant

Taint Pollack

IT Consultant

Hair Stylist

Weic

Hair Stylist

Photographer

Yoshitaka

Photographer

DISCUSS YOUR PROJECT TO DISCOVER WHAT WE CAN DO FOR YOUR MUSIC

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Our core values are the fundamental beliefs which our business and our behaviours are based. They are the guiding principles that we use to manage internal affairs as well as our relationship with customers, contractors and the media.

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PUBLIC RELATIONS

Striving to be the best in the industry

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BRANDING

Always looking to evolve and make positive change

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ADVERTISING

Loving what we do

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PROJECT MANAGEMENT

Going above and beyond to always deliver our promise

What They Say

“There’s so many positives that I can mention about Mastermind. But the main important one is their tirelessly professional work-ethic and attitude which I admire and look for in someone who I want to deal with.”

Heart Radio

“Mastermind PR, a brilliantly driven PR company that consistently delivers interesting projects to us; not just high quality music, but unique opportunities with the artists that produce it.”

Heart Radio

Universal Records

“Mastermind are friendly and efficient to deal with, they have a great taste in music and know where to target an artist’s music for maximum effect.”

BBC